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Bokusgruppen chooses Bizzkit to grow their online business
Bokusgruppen wants the ability to have an assortment of more than 20 million books online,
so they have chosen Bizzkit PIM.
Bokusgruppen is among Sweden's largest online retailers today, but they can still become much larger. The goal is to win market shares and be able to scale the business more efficiently. Therefore, Bokusgruppen is now investing in a modern digital foundation that does not limit their future growth and enables them to deliver the best customer experience and highest satisfaction.
Millions of products
Bokusgruppen currently has about 13 million products in its assortment but wants to able to quickly scale to 20 million unique products. This requires a PIM first approach and can only be achieved with a powerful system that can handle the data volume. Bokusgruppen has selected their PIM based on a Performance & Load test with 20 million products and many simultaneous users. It showed that Bizzkit PIM was the most suitable PIM that could meet all Bokusgruppen's needs for a modern digital commerce solution and serve as a cornerstone for their new solution.
"We love to work with the most ambitious companies! Bokusgruppen is a perfect example of this. We have a shared view on how to do partnerships focused around teamwork, great minds and common goals. Bokusgruppen have pushed us to new heights and we have really proven the performance of our Bizzkit Commerce Cloud - and we still consider our platform to be unlimited”.
Christian Solmunde Michelsen, CCO, Bizzkit
Strong partnerships
Switching e-commerce systems is a complex maneuver, that means it is extremely important that there is a good match between the stakeholders. Bokusgruppen regarded it as important that Bizzkit has a large network of solution partners in Europe with minimal risk of "vendor lock-in" and transparent pricing, which they can budget for several years.
Bokusgruppen is a DIY developer in the sense that they will utilize a composable system architecture. This makes it possible to constantly pivot towards optimal systems in a best-of-breed set-up and help Bokusgruppen scale and build upon foundation laid by Bizzkit PIM.
Know the company
Bokusgruppen is Sweden’s market-leading book retailer which, with the strong and complementary brands Bokus, Bokus Play and Akademibokhandeln, reaches a very large share of Sweden’s population. In addition to books in all channels and formats, a large and inspirational range of other products are also offered.
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